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Redesigned Food Labels Make Current Food Label Look Like Ass Crap

With all the hoopla finally dying down on MyPlate, the new icon of healthy eating from the U.S. Department of Agriculture that replaced the food pyramid, maybe it's time the nation focused on another food-related headache of sorts: the nutrition label. At least that's what the folks at the California,...
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With all the hoopla finally dying down on MyPlate, the new icon of healthy eating from the U.S. Department of Agriculture that replaced the food pyramid, maybe it’s time the nation focused on another food-related headache of sorts: the nutrition label.

At least that’s what the folks at the California, Berkeley, School of Journalism had in mind when they held a contest to design a better food label to replace the current black and white “Nutrition Facts” marker appearing on all food packages. With the idea that folks are confused by the current label and that an improved design may improve the eating choices Americans make, a panel of judges selected the designs they thought best solved the issue.

The entry above, by San Francisco visual designer, Renee Walker, took first place and the people’s choice award.

To see the rest of the winners and how they could impact a government food label makeover, follow the jump.

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According to The New York Times, “Although the designs aren’t part of the official effort to redesign food packages, the Berkeley project has generated dozens of new ideas that are likely to be considered by the United States Food and Drug Administration, which is in the process of revising the existing food label.”

At this point, any progress is good progress.

To see more of the winning entries and dozens of other submissions, go here.

Via: The New York Times

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